Field Marketing Manager

About The Role:

SecurityScorecard is searching for a strategic and results-driven Field Marketing Manager to join our North American marketing team. This critical role reports to the Senior Manager, Field Marketing, and will work closely with the North American sales team, Channel Partners, Partner Marketing as well as PR and digital marketing teams to drive high-impact go-to-market (GTM) initiatives across direct and partner-led efforts.

This is a remote role based in the U.S., requiring occasional travel to key industry and regional events.

You Will Make An Impact By Being Responsible For:

• Own and execute regional marketing programs including industry events, trade shows, executive roundtables, and virtual events that drive brand awareness and pipeline growth.
• Develop and manage integrated regional marketing plans, leveraging content, digital marketing, PR, and partner co-marketing initiatives to create multi-touch engagement.
• Ensure high ROI on events and campaigns by tracking key performance indicators (KPIs), analyzing data, and optimizing strategies based on insights.
• Support sales teams by aligning marketing programs with regional pipeline goals, enabling sales teams with targeted messaging, and facilitating follow-up strategies.
• Leverage Salesforce and other marketing tools (Marketo, Canva, Zuddl, etc.) to track lead progression, campaign performance, and attribution metrics for continuous improvement.
• Actively collaborate with channel partners to execute joint marketing programs that drive partner engagement and channel pipeline acceleration.
• Identify opportunities for localization and personalization to ensure that marketing efforts resonate with regional audiences and key accounts.

Basic Qualifications:

• Bachelor's degree in Marketing and/or Business
• 5+ years experience in marketing business-to-business software solutions
• Enterprise security experience strongly preferred
• Experience working with tools like Salesforce, Jira, ClickUp, Coupa, Canva, Zuddl, and any other marketing and project management tools